Web design & SEO for a specialist local mortgage broker

Project Brief:

Complete Mortgage Advice, a specialist local mortgage broker, sought a modern digital platform that not only showcased their expertise but also drove client acquisition. Their primary objectives were to build trust with potential customers, enhance their online visibility, and streamline the user journey to generate more qualified leads.

What We Did:

Blue Sky Web Design curated a tailor-made solution to address Complete Mortgage Advice’s needs. We initiated the project with a bespoke design tailored to reflect the brand’s ethos and values. Prioritising user experience, we ensured the website was mobile responsive, catering to users across all devices.

Incorporating  Blog/News functionality enabled the client to share industry insights, enhancing their authority in the mortgage domain. To capture potential customer details and cultivate leads, lead magnets were seamlessly integrated. These offered valuable resources and information in exchange for visitors’ contact details.

Finally, by weaving in key SEO strategies and aligning with company branding, we fortified the site’s presence in search results while maintaining a cohesive brand image.

Final Result:

The newly minted website not only aesthetically resonates with Complete Mortgage Advice’s brand vision but also functions as a powerful lead generation tool. User engagement has seen an uptick, with the seamless interface guiding visitors to actionable outcomes.

The integration of a blog has set the stage for the brand to consistently communicate with its audience, further establishing its expertise. All in all, Blue Sky Web Design succeeded in merging design and functionality, crafting a platform that truly propels Complete Mortgage Advice ahead in the digital space.