Responsive website and SEO for a local hair and beauty salon

Project Brief:

Friends Hair & Beauty, a well-regarded local hair and beauty salon, sought to evolve its online presence to match its in-salon reputation. Their need was twofold: firstly, to have an online platform that resonated with their brand values and provided easy access to crucial information for their clients. Secondly, to ensure they could be effortlessly located online by potential local customers.

What We Did:

We collaborated closely with the salon to craft a tailor-made web solution. The first step was a custom design that echoed the aesthetic and ethos of Friends Hair & Beauty. Recognising the need for clients to quickly view service prices, an online price list was incorporated, ensuring transparency and ease.

With the increasing number of users accessing websites via mobile devices, making the website mobile responsive was a non-negotiable. Additionally, to streamline client interactions, an appointment booking form was integrated, enabling customers to book their sessions without hassle.

The final touch was implementing local SEO strategies, ensuring the salon appeared prominently in local search results, connecting them with potential customers in the vicinity.

Final Result:

The result is a clean, intuitive, and modern website that truly mirrors the essence of Friends Hair & Beauty. The online price list and appointment booking form have simplified the user experience, making it easier for clients to engage with the salon.

With the mobile-responsive design, users can access the site seamlessly on any device. And most importantly, thanks to our local SEO efforts, the salon now enjoys heightened visibility in local search, connecting them with the heart of their target market – the local community.